Being able to spark someone’s interest in an organization’s products and services is key for successful businesses. Startups often look for an easy solution by hiring someone who is outgoing and has a contact book full of potential clients. While this solution is effective, it is also unrealistic.
Fortunately, Netcito advisor Peter DiGiammarino of IntelliVen created a five step system to turn any potential prospect into a new client. Peter’s strategy is accessible to anyone interested in learning and can be easily integrated into your company. It’s all about getting to know your client. Approaching a sale having done your homework about their values and beliefs will put you in a much better position than making your pitch on-the-fly. Growing your company takes a lot of work, but Peter’s five step system makes it much less grueling.
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